DISCOVER “VIRGIN ISLANDS NICE” AT SMALL HOTELS THIS SUMMER ON ST. CROIX, ST. JOHN & ST. THOMAS

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Trunk Bay St. John's USVI
Trunk Bay, St. John's, USVI
Aerial View of Waterfront area, St. Thomas USVI
Aerial View of Waterfront area, St. Thomas USVI

Receive $500 in certificates to stretch that travel budget further

The U.S. Virgin Islands (USVI) Department of Tourism has launched a “Virgin Islands Nice” summer travel promotion dedicated to small accommodation options available on St. Croix, St. John, St. Thomas and Water Island. Book a stay of five consecutive nights at one of the participating properties to receive an eco-friendly welcome gift bag which includes $500 in “VI Nice” certificates that can be used at participating attractions, retailers and restaurants across the Territory.

“We’re pleased to be able to showcase the U.S. Virgin Islands’ smaller lodging options,” said Tourism Commissioner Beverly Nicholson-Doty. “This special deal highlights the diverse range of intimate, value-for-money accommodations, from charming historic inns and romantic B&B’s to self-contained villas and eco campgrounds. The added bonus that no passports are required for U.S. Citizens makes the U.S. Virgin Islands an easy place to getaway this summer.”

Book now through August 31, 2014 for travel until September 30, 2014. Reference the “SHP-VINice” promotional code when making the reservation with the accommodation partner to redeem the offer.

The promotion is available at the following properties:

St. Croix

• Arawak Bay: The Inn at Salt River
• Cane Bay Cottages
• Holger Danske Hotel
• Northside Valley
• Villa Margarita

St. John
• Coconut Coast Villas

St. Thomas

• Bellavista Bed & Breakfast
• The Green Iguana
• Island View Guest House
• The Mafolie Hotel
• Villa Marbella
• Virgin Islands Campground, Water Island

This offer is an extension of the broader “Virgin Islands Nice” 2014 summer marketing initiative developed by the U.S. Virgin Islands Department of Tourism in partnership with local international music sensation Delyno “Pressure Busspipe” Brown. His hit song “Virgin Islands Nice” is featured in the new 30-second national television commercial to support the campaign.

Usage of this special offer applies only to new bookings and is based on double occupancy. The offer does not include airfare and associated taxes or destination charges. Blackout dates may apply. Virgin Islands government 10 percent tax and hotel service charges must be paid on gross retail package price. Blackout dates and other restrictions may apply. The deal cannot be combined with any other offer or promotion.

The offer will be promoted through earned media efforts as well as an advertising buy in America’s most read newspaper, USA Today. Through July 26, 2014, 12 advertisements will run encouraging the newspaper’s 1.5 million readers to book the special summer deal.

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